Andreadis Andreas

President, Greek Tourism Confederation (SETE), Greece

Andreadis Andreas

President, Greek Tourism Confederation (SETE), Greece

Biography

Dr Andreas A. Andreadis was born in Thessaloniki, Greece in 1953. He graduated as a Civil Engineer from the Aristotle University of Thessaloniki and has a Ph.D. from the University of London (UK).

He is the CEO of Sani S.A. which owns Sani Resort in Kassandra, Halkidiki as well as the CEO of Ikos Resorts which owns the hotels Ikos Oceania and Ikos Olivia.

Dr Andreadis was President of the Board of Directors of the Hellenic Hotel Federation for five years (2006-2011). Since 2011 he is President of the Board of Directors of SETE (Greek Tourism Confederation), the institutional social partner of the Greek government in the tourism sector. SETE has as members 14 national associations (Hotels, Apartments, Travel Agents, Airlines, Ferries, Cruise Ships, Marinas, Rent a Car, Yachting etc), as well as 500 individual enterprises operating in the wider tourism economy. In total, SETE represents over 50.000 enterprises with over 350.000 employees.

Dr Andreadis is President of Marketing Greece S.A., a non-profit organization, created by SETE, officially promoting the Greek travel industry in cooperation with public and private institutions. Marketing Greece S.A. is aiming to rebrand and promote Greece as one of the top ten, most desirable tourism destinations. He is also President of INSETE, (SETE Institute). INSETE is aiming to provide SETE with Greek tourism research findings and statistical data and develop the sector’s standards as far as quality, skills, education and training is concerned.

Dr Andreadis has been recently appointed as a member of the Board of Directors of the Bank of Greece.

Dr Andreas Andreadis has three children, Athena, Eleni and Kimon.